Three in 4 US and UK consumers say they have cut their spending, according to Quantum Metric’s recent “Retail Benchmarks: Adjusting for Inflation” report.
To better manage their spending, 37% of consumers admit that they’ve started to pre-plan purchases. Marketers will need to target their messaging to persuade cost-wary consumers to buy.
In this eMarketer Tech-Talk Webinar, Mattel, Google Cloud, and Quantum Metric dive into the latest in consumer insights to help shape your retail strategy, uncovering:
Quantum Metric is the customer-centered digital analytics platform for today’s leading organizations. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives. Today, Quantum Metric captures insights from 40% of the world’s internet users, supporting global brands across every industry to get to the heart of their customer, with greater speed and efficiency.
Learn how Quantum Metric is changing the definition of Digital Analytics here.
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Lars is a dedicated advocate for customer experience and business value optimization, collaborating with diverse teams to ensure seamless digital interactions. His expertise in process improvement and strategic management, showcased in his 2021 book "Digital Customer Experience Engineering," reflects his mission to enhance digital value for both enterprises and end users.
